martes, abril 05, 2011

Children's Hospitals | "Child as a Mirror"

ADVERTISER Lastenklinikan Kummit
SPOT "Child as a Mirror"
AGENCY King, Helsinki
This PSA for the Children's Hospitals of Finland focused on the mental health of abused children, and went for the all-out horror-movie vibe. There's the sinister music and even a frightening-looking doll, which the girl treats badly, as she herself has obviously been treated.

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